GTM workflow · Inventory & Cleanup
Rename the intended GTM items, with a review first
Build a precise selection, inspect proposed names and keep the rename separate from changing what the tracking measures.
Start with the task in front of you
Repeated naming changes become risky when a broad match catches unrelated items. Make the selection and proposed result visible before applying a batch.
A regex find and replace turns three inconsistent tag names into the convention.
Make the next decision clearer
Control the selection
Narrow the account's inventory to the entities you intend to rename.
Review the result
Check original and proposed names, including exceptions and ambiguous matches.
Keep publication deliberate
Review the workspace and test the affected scope before publishing manually.
A practical way to use it
Agree the convention
Define the intended names and exclusions before building a selection.
Prepare the rename
Use a focused inventory selection and the supported rename controls.
Review and verify
Inspect the proposal, apply the approved scope and confirm the resulting names.
A review dialog listing would-rename lines across three containers.
What the result can tell you
A display-name cleanup is different from changing event names or parameter values. Do not combine them without a separate measurement review.
Before you start
Will ODDVX publish the renamed items?
No. Review the staged workspace and publish in GTM manually when the change is ready.
What do I need to get started?
Use ODDVX for Windows with authorised access to the relevant account or test target. Start with a scope you understand. Free provides individual runs and on-screen findings; Premium adds supported batch and delivery options.
Start with one useful result
Bring this workflow to your next review.
Use the guide to define the scope, interpret the result and decide what happens next.